Story After X Rebrand Since Elon Musk took over Twitter in October 2022, there has been lots of talk among users about leaving the platform for good. It got worse when he decided to rebrand Twitter into X. Not only do Twitter users mourn the identity of the platform, they are also discontent with the … Read more
Voice search is quickly becoming a standard feature in households across the globe. In fact, by 2024, it’s expected that 8.4 billion people will use voice search. Currently, billions of voice-activated devices are in operation — a figure that is projected to rise significantly in the near future. The voice recognition market is expected to … Read more
Email Marketing is more relevant than ever as an effective marketing strategy, especially as people are spending more time online. Nearly 4.3 billion people around the globe use email—that’s more than half of the world’s population. In the U.S., over 90% of adults use email regularly, making it a powerful tool to connect with your … Read more
There are 5.19 billion internet users worldwide. On average, they spend 6 hours and 40 minutes on the internet. Understanding how these users interact with the internet and the medium they use can help you reach them. The most obvious way of connecting to the internet is through a browser, specifically on the desktop. Your … Read more
AI is taking the world by storm. This new-age technology has grossed $86.9 billion in revenue and its market size is believed to reach $407 billion by 2027. Each day, there is an update about another AI breakthrough and how it is going to change our lives. From 2023 to 2030 the global Artificial Intelligence … Read more
Source: Statcounter Google owns 91.56% of the search engine market share as of September 2023. In comparison, the second biggest competitor – Bing- only owns 3.03%. While this is the global market share of search engines, things are slightly different at the country level. You might think Google overpowers other search engines in every region, … Read more
Source: Insiderintelligence From 2022 to 2023, 80 million more people have joined as an eCommerce buyer. This rounds up to 2.64 billion people shopping online in 2023. With a 3.1% year-over-year increase, this means 33.4% of the world is at least signed up to one eCommerce platform. Why wouldn’t they? Online shopping means: Do you … Read more
Visual impressions impact every facet of businesses of all sizes and industries. According to the findings of a Google research, users react visually for the first 50 milliseconds when visiting a webpage. That is just one part of the many dimensions where user experience (UX) can make or break business profitability and growth. In this … Read more
Living in a world where there were estimated to be approximately 333.34 million companies worldwide in 2021, have you ever wondered just how many brands there are in the world? There are approximately 58.42 million brands in existence worldwide today. Brand Awareness Statistics 2024 branding statistics #1: 50% Favor the Familiar An astonishing 50% of … Read more
While the rapid growth of Internet users has stabilized in 2024, the social media user numbers are still on an upward trajectory. According to the GWI Global Social Media Trends Report, social media time has increased by 2% or 3 minutes globally in 2023 since last year. Yet, internet use seems to be down by … Read more